The Science, the Savings, and the Stories Behind America's Extreme Obsession
Genre: Self-Help
Familius
June 1, 2013
On Sale: June 18, 2013
Featuring:
224 pages
ISBN: 1938301889
EAN: 9781938301889
Kindle: B00DJB6UOW
Paperback / e-Book
Book Summary
Coupon Crazy examines the phenomena of avid coupon use and the socio-cultural and socioeconomic factors that construct it. By delving into the history of couponing, refunding, the science of shopping, and the dark underbelly of a coupon world the average American didn’t even know existed, author Mary Potter Kenyon manages to both fascinate and educate the reader. Readers will meet today’s “Coupon Queens” (and Kings) and learn about an era when trash really was cash. Not just an observer of this ethnographic research, Mary lived it for over 30 years.