Peter Arnell is founder and chief creative officer of Arnell Group, a wholly owned subsidiary of Omnicom. Arnell Group is a comprehensive branding company and has created the omni marks for such noted companies as Donna Karan, DKNY, ConEd, and Samsung. He has been published extensively as an accomplished photographer and has written and directed over 300 commercial films for such clients as Chanel, Reebok and Chrysler. Peter studied architecture at Brooklyn Tech, Columbia and Princeton, and he developed, wrote and edited nineteen books on architectural theory and art history. He serves on the board of the Special Olympics and is honorary fire commissioner and chief creative officer of the FDNY.